Maria Louise Reichardt
lines

WHAT TRULY MATTERS IS not what is said,but what is heard.

red-line
At Etarget, we transform digital advertising to make brand messages truly heard.
Standard performance indicators, such as CTRs, serve merely as proxy measures for the campaign's effectiveness. Explore how Etarget's innovative metrics provide deeper insights into the true impact of display advertising.
Learn more about our approach Learn more
At Etarget, we transform digital advertising to make brand messages truly heard.
Standard performance indicators, such as CTRs, serve merely as proxy measures for the campaign's effectiveness. Explore how Etarget's innovative metrics provide deeper insights into the true impact of display advertising.

Case studies

BRAND AWARENESS

DISNEY+
This format was optimized for mobile devices, where users are more likely to click and explore various options. By letting users control the displayed content, we created a more engaging and personalized ad experience, encouraging them to spend more time with the ad and explore Disney+ offerings based on their preferences.

results

  • 21 752
  • 46.29 %
  • 6.03 %
  • 0.32 %
  • Engagements
  • Attention rate
  • Engagement rate
  • CTR
arrow-icon Get in touch

PRODUCT ADVERTISING

SANOFI - MUCONASAL
The campaign achieved a strong attention rate of 52.76%, with over half of the audience actively focusing on the content.

Additionally, the engagement rate was 4.75%, showing good interaction with the creative.

results

  • 1 020 433
  • 52.76 %
  • 4.75 %
  • 0.28 %
  • Engagements
  • Attention rate
  • Engagement rate
  • CTR
arrow-icon Get in touch

Sales promotion

MERCEDES-BENZ
The interactive banner achieved an impressive attention rate of 65.43% with over half of the viewers actively focusing on the content.

The engagement rate of 19.47% highlights strong user interaction, reflecting the banners effectiveness in maintaining attention and engaging the audience.

results

  • 282 815
  • 65.43 %
  • 19.47 %
  • 0.36 %
  • Engagements
  • Attention rate
  • Engagement rate
  • CTR
arrow-icon Get in touch

the most recent awards

When it comes to the success, quality and results, we're amongst the best. And donśt take our word for it. Let's leave it to those who are in a position to judge.
Digital Pie
Digital Media Solution
Gold & Bronze
IAB MIXX AWARDS
Mobile and Apps
1ST PLACE